SaaS User Engagement

SaaS Users: Getting Comfortably Numb?

Software-as-a-service, by definition, provides 24/7 accessibility to its customers. The success of the erstwhile on-premise business software was dependent upon the number of licenses sold, SaaS is helping drive the change that success is now dependent on usage and hence linked closer to ‘value’ provided. Hence the growth in the SaaS world is moving away…