How customers use and interact with your product trumps everything. Customer success has become a popular buzzword for software as a service (SaaS) companies looking to increase the amount of time and money customers spend on their platform. By tracking customer usage along with associated account health and addressing those preemptively, SaaS firms hope to…
In the present times, consumer purchasing decisions are integrally tied to the customer experience (CX). This experience is heavily dominated by customers’ presence in and use of mobile devices. As per reports, around 63% of US adults depend on mobile devices multiple times a month for customer support. It’s safe to say that most of…
If an app is launched only once a week after it has been installed, there is a 60 percent probability the user will never launch it again. Source Customer retention is the glory of any business. However, it is not an easy deal. There are strategies to execute to see that these visitors are made to stay…
Image Credit Customer feedback is indeed one of the main drivers of business growth. These days, businesses are taking advantage of every chance to talk to the customer via customer feedback survey tools or face-to-face customer feedback. They spend millions of dollars in building channels that provide them actionable feedback. Customers constantly share their spontaneous opinions…
