Intelligence-driven, scalable insights for onboarding, adoption, retention, and revenue growth.
Understand your customers interactions with your product and make informed product success decisions.
Bring efficiency, add scale, and connect user behavior to personalized actions.
Define and track onboarding by phase, user progress, account, and portfolios.
Identify, monitor, and execute timely account expansions with real-time reports and indicators.
Proactively identify at-risk customers and prevent churn using automation, early warning insights, and more!
Optimize product usage by monitoring in-depth user data and receiving actionable insights
Improve decision making and actions for enhanced outcomes.
Get a complete view of your customer and all their moving parts.
Create the right scoring system for your organization.
Deliver consistent customer experiences and repeatable success.
Increase your productivity real-time, automated alerts.
Create groups across accounts and users.
Drive adoption, upsell and cross-sell using extensive product data.
Reach out to groups of customers when you need to.
Create surveys to get timely feedback from your customers.
Automate your actions, alerts, surveys, and more.
Create and track tasks across teams.
Create alert rules that are flexible.
Manage, analyze, and optimize your customer interactions.
Proactively uncover key insights and receive data-driven recommendations for your team.
Transcribe your calls and catch key phrases used by customers to trigger actions.
Get status updates, warnings, and extensive reports at the right time so you can make effective decisions.
Create, monitor, and automate comprehensive Playbooks for every scenario.
We aren’t just any Customer Success platform. We have the insights, imagination, and technology that others don’t.
Our core values, team, and community
Come work with us!
Get in touch anytime.
Employee success drives customer success.
Don’t miss an episode of the Customer Success Intelligence Podcast
Our annual survey captures the current state of CS Intelligence and automation.
Resources for new and seasoned Customer Success teams.
Still undecided? We can help!
Features and SDKs you can integrate into your apps.
Resources and insights straight to your inbox.
Let’s get it straight – the one thing common between freemium or free trial is that none generate revenue. Before we dive into what both terms mean, it makes more sense to know what it is not. With a heavy heart, accept the fact that neither of them can protect an already ailing SaaS business
Let’s get it straight – the one thing common between freemium or free trial is that none generate revenue. Before we dive into what both terms mean, it makes more sense to know what it is not. With a heavy heart, accept the fact that neither of them can protect an already ailing SaaS business. If there is no much spark in your customer experience or service, both of these might not shine that bright. Choosing one from the freemium or free trial is like hovering less on decisions like picking from ‘black and white’ and more on the varied ‘shades of grey’ kind.
On that note, know that there is no right answer. It all depends on what fits best to your current situation and needs. If you are evidently a part of the ‘data-hungry’ audience, you are in luck! Here is a blog that is going to regale you with a bunch of information. This is what you’ll get:
A freemium model exempts the users from the time limits that are supposedly imposed in a free trial. Instead of using a particular application for a specific time frame and then going premium, you can use its limited edition for free. As compared to the premium tool, you will fall short of some of its updated features and product usage.
The version of freemium will let the user access some of all the features of your application, without charging them a dime. And that too, forever! There is no real need to hand over cash to have access. Additionally, if the user wishes to gain premium access, he or she can always upgrade their accounts, whenever they wish to.
Before we jump into the definition of a free trial in a second, it is wiser to surface the freemium plan in detail. Broadly, two common ways give a structure to a freemium plan.
In a free trial, a user will be given access to all of the application’s features for a certain time. Differing from a SaaS company and their services, it is typically from a window of 7 to 30 days. This period is generally given to the user to evaluate the worthiness of the app. Within a time frame of 7,14,2 or 30 days, a user can set up, try out and ascertain a verdict whether they wish to go ahead with the product or not.
In some of the cases, the users add their credit card credentials while signing up, and this activates the trail. Until and unless the user voluntarily doesn’t cancel the subscription, the user will be charged at the end of the free trial.
Just like in a freemium plan, the structure of a free trial comes in two formats.8
To decide which of the following – freemium or free trial is better for your SaaS business, all you need to delve into is what your business demands. It is a fundamental question that sets the tone for shaping and molding your business. In the end, the critical consideration of how well you execute the strategy. This influences the larger influence on how the evaluators convert to purchasers.
Simran hails from the content marketing backdrop with extensive knowledge in blogs, articles, and technical whitepapers in the non-fictional domain. She uses her ‘gift of the gab’ to explore new possibilities on her way and to make an exquisite impact on her readers. In her spare time, she likes to read journals on artificial intelligence or play with her cute kittens.
Published 24 Nov 2020, Updated 30 Dec 2020
What is a virtual conference and how to host a successful one in no ti...
23 Aug, 2021
Customer Reviews are one such important factor that decides whether or...
29 Jun, 2021
It is a given that customers are the life of a business. But how to cr...
14 Jun, 2021
Sign up for SmartKarrot’s newsletter.
See how SmartKarrot can help you deliverwinning customer outcomes at scale.