Customer Success: From “Churn Buster” to “Earn Booster” - SmartKarrot l Customer Success Software
Episode 01:12 February 14, 2022
Customer Success: From “Churn Buster” to “Earn Booster”

In this Episode

Over the last decade, customer success has evolved from being perceived as only a “churn buster” to an “earn booster” strategically connected to revenues.


Sue, your personal takeaways from the community, from the industry?

Yeah, so thanks again, Prithwi. I am really honored to be here with everyone. It’s really great.

Glad too…

Yes, I’m going to echo very much what Peter said. Peter was saying the importance of customer success. And, I think based on the conversations I’ve had with the companies I am collaborating with and the people that I talk to on a daily basis… that last year really saw customer success becoming strategic. And, I like to use the phase, I mean, when I first started out in customer success about nine years ago… I think customer success then was very much perceived as a “churn buster” whereas now I think last year we can call it an “earn booster.” Because it really is connected to the revenues.

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Our Guests

Sue Nabeth Moore

Vrushali is a passionate and accomplished professional with expertise in digital marketing. She has a proven track record of driving successful outcomes for businesses. Vrushali loves traveling and exploring new places.

Meet the Host

Prithwi Dasgupta

Co-founder, SmartKarrot

Join Prithwi Dasgupta in his pursuit of Customer Success for All as he tracks the paths of trailblazers and unlocks founder insights. The Customer Success Intelligence Podcast is meant to spark conversation and ignite the CS community.

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