Customer Success Intelligence

Gone are the days when businesses used to run only for the success of their own. Now the customers have become an integral part of your ecosystem. Your success would not be prolonged if the whole ecosystem around you is not growing. It’s the...

The Customer Success SaaS Platform Architecture  Businesses are shifting from selling products to providing software and services with a subscription-based model. The model generates hundreds – sometimes thousands – of monthl...

Both Customer Relationship Management (CRM) and Customer Experience Management (CEM) are important aspects of keeping customers happy and gain insights about them by leveraging the power of data. However, it is important to know that both of them ...

Role Of Digital Transformation In The Healthcare Industry  With digital transformation disrupting several industries over the years, the healthcare sector hasn’t been left far behind. Patients have been greatly benefited as a result of this...

Introduction Modern-day retail has evolved from the erstwhile physical outlets to contemporary digital platforms. Proof of this can be found in the fact that out of the 53% of US internet users who research online for products or services, 34% pur...

“On average, only 25-40% of new customers will re-launch an app after the first week. This number diminishes as time goes on, ultimately falling to 4% one year out.” (Source) Customer churn can be defined as a metric that quantifies the number...

Introduction To App Abandonment When it comes to mobile app marketing, a vicious cycle sometimes stalls the most ardent of efforts. The cycle begins with organizations focusing on new user acquisition rather than on retaining existing users. New u...

“Businesses that run push notifications have 3X higher retention and 88% better app engagement.” (Source) With so many apps in the market, users are often wary about where to direct their attention. In such a competitive field, push notificati...

In the present times, consumer purchasing decisions are integrally tied to the customer experience (CX). This experience is heavily dominated by customers’ presence in and use of mobile devices. As per reports, around 63% of US adults depend on ...

“Mobile apps are anticipated to generate around $189 million by 2020. – Statista.” Be it to connect with friends, play games, listen to their favorite music or stay updated with the latest news, mobile apps are an integral part of every ...

Image Credit Getting your app to stand out from the millions of apps that continue to unprecedentedly grow daily is definitely a challenging task. Improving app revenue can seem even more daunting. Meanwhile, most of the app revenue-boosting ...

If an app is launched only once a week after it has been installed, there is a 60 percent probability the user will never launch it again. Source Customer retention is the glory of any business. However, it is not an easy deal. There are...